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Logo Design & Branding
Build a Brand That Stands Out
Your brand is more than just a logo — it's your story, your values, and your promise to customers. At Hayward Creative, we design memorable logos and cohesive brand identities that capture who you are and leave a lasting impression. Whether you're starting from scratch or refreshing your look, we’ll help you create a brand that inspires trust and drives recognition.
InnoRate
Ann Arbor, Michigan
Developed for Syntheos, this brand guide defines the visual identity of InnoRate, a data-driven funding intelligence platform. Deliverables included a logo suite, color palette, typography licenses, and branded report templates designed for clarity and consistency across digital and print.
Wild Heart Farm Co.
Eugene, Oregon
A visual identity package for a floral design studio and urban flower farm rooted in natural beauty and creativity. This brand guideline includes a custom logo suite, refined color palette, typography styling, and brand inspiration to guide cohesive application across marketing and packaging.
Eugene Mortgage Brokers
Eugene, Oregon
The goal for this rebrand was to modernize but maintain the local and professional appeal. Incorporating their new registered trademark was the highlight of this project. The rebrand included alternate logo variations, event-specific treatments, and a cohesive color and type system to ensure flexibility and consistency across all uses.
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